"Talent Dynamics Profiling was the first step, which has spearheaded and influenced every decision that has been made in the company since."
David Guest, MD Workshop Productions
WHY WE WERE ASKED TO WORK WITH WORKSHOP PRODUCTIONS
One of the north's leading film production companies and based in Lancaster, Workshop Productions has a core strategic team of five, with a team of associated filmmakers and editors. Their goal is to make a contribution to creating and maintaining a British film industry, where the talent is grown and retained in the UK.
When we met back in January 2010, they were experiencing high growth and wanted to focus their attention on the development of the core Strategic Team, to allow growth to be maximised. Although it was a highly creative team, there were some real challenges around productivity levels and ensuring there was enough room for team members to feel they were making a significant contribution without impacting the speed at which projects could be finalised and produced.
WHAT WE DID
January, we ran the one day Talent Dynamics Understanding Primary Purpose workshop.
We put every team member through a Talent Dynamics Profile and shared the results prior to the workshop. On the day, we invested time for the whole team to thoroughly understand their own Profile and Profiles of other Team members.
We used creative and energetic exercises designed to illustrate and demonstrate the distinctions between the various Profiles. We also helped the team understand thoroughly the purpose of their organisation and to use their innate creativity to focus on some very specific actions they couId take that could be turned into immediate commercial success.
We empowered them with a series of tools that they could effectively use to turn the value that already existed within the organisation into revenue in a much more conscious and strategic way.
WHOM WE WORKED WITH IN THE ENTERPRISE
The core Strategic Team.
A one day programme in January 2010.
HOW THE PROGRAMME HAS IMPACTED
Speed and productivity are the two major improvements that the Team have become aware of. This inevitably leads to increased revenue and a better bottom line.
Since the workshop, the team have been implementing specific Talent Dynamics strategies and productivity within the organisation has risen by 50%. Team communication has also improved dramatically.
There has been a much greater awareness about not just where their individual value and talent lies but how they can more effectively capitalise on each other's talents to create improved results.
There is a greater sense of personal confidence and self-knowledge within the Team which allows new, exciting projects to be created. With a much higher level of trust, personal initiatives have been much more successful and have impacted on results much faster.
The team are now much more open to change. They feel much more connected to the purpose of the company and are able to contribute in a more satisfying and meaningful way.